Everyone has a favorite childhood book – the one you read time and again as a child, which inspired your imagination or piqued your curiosity. In the U.S. today, more than 16 million children living in poverty don’t have ready access to books. In an effort to help change this, Gerber Life is partnering with Reading is Fundamental (RIF), a non-profit organization that promotes reading for children, to encourage people to “unite” in support of childhood literacy.
Here’s how you can help
From January 21st through February 21st, 2014, you can unite with us by taking the RIF “Book People Unite” pledge. For every pledge up to 10,000 pledges, Gerber Life will donate a book for a child and you’ll be entered to win a $10,000 Gerber Life College Plan. No purchase is necessary to enter the “Inspired Reading Giveaway.”
The Gerber Life College Plan is a safe and secure way to save for a child’s college education. The College Plan allows parents to put aside money a little at a time and provides guaranteed growth+ without stock market risk. With the Gerber Life College Plan, you’ll know exactly how much money you have at maturity. And if plans change and your child decides not to go to college, you can use the money for anything you want, without penalty. Plus, the Gerber Life College Plan provides adult life insurance protection for extra security.
Why take the pledge?
The Book People Unite pledge is a wonderful rallying cry for book lovers everywhere. When you sign the pledge, you remind yourself and others that books create powerful and lifelong transformations in peoples’ lives, whether or not they have access to a computer or the Internet.
After taking the pledge, you’ll get a free download of the catchy Book People Unite song featuring Jack Black, Chris Martin, John Legend, Jim James, Jason Schwartzman, Nate Ruess, Melanie Fiona, Carrie Brownstein, Regina Spektor, and Consequence.
Do your part to help support child literacy today! Take the pledge between January 21st and February 21st, 2014 and enter the Inspired Reading Giveaway for a chance to win a Gerber Life College Plan.
To enter, visit Gerber Life’s Facebook page.
+ Guaranteed growth assumes all premiums are paid and no outstanding policy loans.
No purchase necessary. Void where prohibited. Sweepstakes start on January 21st, 2014 and end on February 21st, 2014. Entrants must be a legal resident of the U.S., between 18 and 75 years of age, and be the parent, grandparent or legal guardian of a child who is between one day and twelve years of age.